Social Selling Toolkit

Show up as YOU every day—your personal life is your movie, and your Neora content is the commercial that piques curiosity and gets people wanting to learn more!

There are so many ways to make your content stand out and spark interest. Use the weekly cadence below to plan your Neora posts, and remember—your followers are drawn to YOU. Add a selfie or video to make your content more personal, engaging, and irresistible.

MONDAYS: BUSINESS STORY DAY

Share your personal journey since Neo-FILLER was launched and the success you are experiencing as a Neora Brand Partner. Talk about how it’s helped you connect with new customers, boosted your confidence in selling, or even grown your business. People love to hear real-life wins so be authentic and let them see how this opportunity has impacted you – you can inspire others to do the same.

Example: “Curious how one innovative product turned my life around? I’m ready to spill it all!”

TUESDAY: ENTERTAIN

This content has a “soft” approach, not product focused, but gently ties into the Neo-FILLER experience. This content should entertain your audience so plan fun and engaging Reels or Carousels.

Example: “Finish this sentence? If I was stuck on a desert Island, the one skincare product I would want with me is ________________!”

WEDNESDAY: PRODUCT - EDUCATE

Share what sets Neo-FILLER apart, how it works, and why it’s a must-have in any skincare routine. Break down key ingredients in a way that resonates with your audience – use the graphics and prompts in this toolkit to help get started. And don’t forget to highlight how the Fill, Lift & Glow Set meets all your skin’s moisturization needs.

Example: “What if I told you that in just 30 seconds a day, your skin could start looking younger— with visible results in as little as 2 hours, and they keep building over time? I found the perfect skincare set to bring my confidence back!”

THURSDAY: PROMO/FLEX DAY

Consider this your flex space! This is your day to highlight the Fill, Lift & Glow Set as the ultimate set for firmer, plumper, more radiant skin around the clock.

If there’s a promo: Share the special offer and why this power trio is a must-have for your followers’ skincare routine.

If there’s no promo: Remind your followers how they can get the Fill, Lift & Glow Set at an amazing bundle price. Share why investing in this set maximizes their results, lifting & filling by day, renewing & restoring by night.

Example: “Limited-Time Perks! Want the best skin results without the ridiculous high price tag?”

FRIDAY: PRODUCT - STORYTELLING

Share a personal story about how Neo-FILLER has made an impact or been a solution in your life or a customer’s life.

You could share your before and after journey with Neo-FILLER. Maybe it’s your own story or a customer’s. Walk your audience through the real-life impact this product has had (skin or business). Express what your concern was and how Neo-FILLER fixed that concern – don't forget to add the emotions you felt on your journey. You can use the graphics and prompts in this toolkit to help get you started. Don’t forget to add YOU to the content.

Example: I looked in the mirror and felt like I had aged 10 years so I did something about it. And no, it wasn’t filler or tox, it was better. Now, I wake up every day with lifted, smoother & plumper skin. Want to know my secret? Drop PLUMP in the comments for more info!”

SATURDAY: ENGAGE

Keep your engagement high by asking trending questions and by using thought-provoking hooks to start a conversation.

Example: Use polls or copy on graphics/reels with intriguing / thought-provoking questions like: “How much does the average person spend on tox and fillers per year? Drop your answers in the comments and let’s discuss”

SUNDAY: PRODUCT - SPOTLIGHT

Sunday is the perfect day for a deep dive into Neo-FILLER. Maybe it’s a how-to demo video, a FAQ post about the key ingredients, a GRWM reel using the Fill, Lift & Glow Set or a quick testimonial clip showing off your results. The goal is to make Neo-FILLER the star of the day.

Example: “Growth Factor Peptides! Why are they a KEY skincare ingredient? My skin has never looked better and it’s due to this product. Comment FILL to learn more about the ingredients and how they train your skin in just 30 seconds a day!”

Need more specifics? We’ve got you covered—use our Brand Partner Social Media Calendar and example scripts.

Social Media Conversion Formula = Consistent Content that Creates Conversations

Make your posts pop with captions that grab attention, share value, and invite engagement. Keep it in your own voice!

What to include:

Hooks: Stop The Scroll

You have 3 seconds to grab attention. Your first sentence should immediately answer “What’s in it for me?” and spark curiosity.

Examples:

"Want lifted, plumper skin, without injectables?"

"Ditch the Tox, keep the results! Want to try this instead?”

Personal Story: Build Connections & Trust

Your audience connects with real experiences. Share your journey or a customer testimonial to create authenticity and credibility.

Example:

"I've been using Neo-FILLER since it launched and the difference in my jowl folds is unreal! I finally feel like I’m turning back my skin- clock and I feel confident again.”

Call to Action: Get That Engagement Flowing

A strong CTA invites people to interact, whether it’s through comments, DMs, or tapping the link in your post, bio or Story.

Example:

"Curious how to boost your collagen by 1,223%? Comment ‘PLUMP’ for the details!"

“Drop a 🙋‍♀️ if you’re feeling frustrated with lines & wrinkles but nervous about filler!”

“Want to learn more? Head over to my Stories where I show you how!”

Keywords: Be Searchable & Discoverable

Social media is the new search engine, and keywords help your content get found. Use our recommended keywords in your video copy, caption, and hashtags to boost visibility.

Pro Tip: Naturally weave keywords into your storytelling for better reach and engagement.

Example:

Instead of just saying, "This product is amazing!" try:

"This collagen-boosting skincare is a filler alternative that gives you a natural lift without the injectables."

Remember to use the Brand Partner Social Media Calendar and example scripts for ideas.

Make sure your bio is clear and up to date! Let people know what solutions you offer and include a direct link to your personal shopping site.

Post Consistently:

Plan a steady posting schedule to stay visible:

Shoot to post daily. Focus on progress over perfection. Use time blocks for content creation — you can create a whole weeks' worth of content in a one-hour block of time!

Personal Shopping Links:

Make it easy for your followers to shop or learn more! Either include your direct link to the product you're recommending or tell them what to do next. At the end of your post, guide them on how to purchase, whether it’s dropping a DM for more info, adding your shopping link to your story series, or including a clickable link in your bio. The easier you make it, the more likely they are to take action!

Audience Engagement:

Ask yourself these key questions:

• Who am I talking to?

• Whose posts am I interacting with?

• Who am I messaging?

Social platforms use these interactions to decide who sees your content. If you’re mainly engaging with other Neora Brand Partners, your content is likely being shown only to them—not ideal for growing your sales. To reach potential customers or new Brand Partners, focus on engaging with your target audience.

3 Simple Steps for Better Engagement:

1. Respond to comments and messages quickly. Engage with your target market to increase likelihood of them seeing your content

2. Encourage customers to tag you when they try your products.

3. Use polls or questions in Stories to spark conversations about the product benefits.

Most Importantly—Have Fun!

Social media is all about connecting and sharing. Be yourself, stay honest, and enjoy the process!